A flock of rotisserie chickens that beat Costco Wholesale's quality

Whole Foods Market in Paramus offers a naturally raised rotisserie chicken for $8.99 or two for $14.98. The 2-pound, antibiotic-free chickens are available plain, with salt and pepper, and Tandoori-style. Whole Foods also sells organic rotisserie chickens, but I didn't see any today. 

The ingredients label on Whole Foods' antibiotic-free Simple Rotisserie Chicken is short and sweet ("chicken, salt, pepper") compared to the many ingredients and additives -- listed and unlisted -- on rotisserie chickens from Costco Wholesale, ShopRite and other stores.

-- HACKENSACK, N.J.

By VICTOR E. SASSON
EDITOR

Costco Wholesale's rotisserie chickens probably are the biggest and cheapest around.

But if you are worried about consuming harmful animal antibiotics, you can do a lot better at Whole Foods Market, Kings, Fairway Market and even ShopRite.

At the Costco in Hackensack today, dozens of highly seasoned chickens were rotating on spits in two big rotisserie cases, and an employee was putting them in containers with the Kirkland Signature label.

Ingredients include sodium phosphate, modified food starch, potato dextrin, carrageenan, sugar and dextrose.

There is no indication Costco chickens are vegetarian fed or raised without antibiotics or even who supplies them to the warehouse chain.

An employee said the chickens come from Pilgrim's Pride, which is based in North Carolina.

The Web site, which refers to the company as Pilgrim's, says its chickens are fed "only natural ingredients," including corn, soybean meal and other grains.

The company uses "3,900 family farmers in the U.S. and Mexico to grow chickens for our operations." 

But nowhere on the Web site does Pilgrim's say it bans the use of antibiotics to raise its chickens. 

At Kings Super Market in Hillsdale, large, antibiotic-free rotisserie chickens were $4.39 a pound. The label lists the time they were put under the lights, above, which is also the practice at Whole Foods Market in Paramus.

What's in this chicken?

When my teenage son finished eating antibiotic-free rotisserie chicken from Kings in Hillsdale, he asked me where I had bought it.

I knew why he liked it: 

The ingredients label lists water, evaporated cane juice, sea salt, natural ingredients and native corn starch. 

At ShopRite in Paramus, low-quality Perdue and antibiotic-free Readington Farms rotisserie chickens are sold side by side.

Perdue rotisserie chickens are sold for $4.99 (35 ounces) and $6.99 (48 ounces). Antibiotic-free, vegetarian-fed Readington Farms chickens were $5.99 (35 ounces), but occasionally go on sale for $4.99.

An unseasoned kosher rotisserie chicken at ShopRite in Paramus was $3.99 a pound.

At ShopRite, a  lot of choice

Costco offers one rotisserie chicken, take it or leave it, but at ShopRite in Paramus, shoppers have a choice of three birds -- kosher, mystery Perdue and antibiotic-free Readington Farms.

Around lunchtime today, business was brisk at the store's kitchen counter, where the rotisserie chickens were displayed along with sandwiches and other prepared food.

Tables and chairs are provided for those who want to eat lunch in the store.

The kosher rotisserie chickens were displayed on an island in another section.

Fairway and Murray's Chickens

Years ago, I bought Murray's antibiotic-free rotisserie chickens at the Harlem branch of Fairway Market, which later opened a store in Paramus.

The store also sold conventional rotisserie chickens.

I shop for food a lot closer to home now and don't go to the Paramus Fairway much anymore, so I don't know how much they are.

The New York-style hype is a big turnoff. 

Murray's Web site says the drug-free chickens are raised in Pennsylvania, and are certified non-GMO.

At Costco's Hackensack store, the rotisserie chickens are big and cheap, but the ingredients label may stop you from actually buying one, below.

See:

Costco rotisserie chicken makes great dog food

Costco shoppers see red in undercooked chickens

A beautiful rotisserie chicken

Image via Wikipedia

Our dinner last night was a rotisserie chicken from Whole Foods Market in Paramus and it was a revelation. This bird was raised in Pennsylvania on vegetarian feed and without antibiotics, and it's moist throughout, simply the best I've tasted in North Jersey.

A whole chicken yields at least two meals in our house. We eat all of the dark meat for dinner, plus the back, and use the leftover white meat for baguette sandwiches or quick tacos. Last night, we served the chicken  with quick-baked sweet potatoes, organic salad greens and a Whole Foods organic baguette ($1.79 on sale, cheaper than Balthazar Bakery's $2  baguette, but not as good).

The bird weighs only 1.75 pounds after cooking and costs $7.99 -- 50 cents more than when the store opened in March. But it's well worth it. The leg and thigh pulled easily away, as did the wings, and the white meat remained moist even after three minutes in the microwave.

Our bird was prepared with an herb rub, which includes rosemary, thyme, parsley, sea salt and paprika. The seasoning was perfect. And a glass or two of Chateau Bellevue bordeaux made it even more enjoyable. I want to thank my frugal friend Jay, who recommended this chicken. He's tasted them all.
 
Here is the Web Site:  Whole Foods Market